Wine Marketing
Product details
| Management number | 231937346 | Release Date | 2026/06/18 | List Price | US$22.06 | Model Number | 231937346 | ||
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Whilst Wine Marketing: a practical guide also looks at theory and existing research, the main focus of this book is on the practicalities of wine marketing. Each chapter includes the following invaluable features:* 'How to' and 'how not to' case studies based on international examples* A guide to further reading and websites* 'Issues to consider when marketing' section as a means of self-evaluation'Wine Marketing' systematically outlines the major issues involved in the production and marketing of wine. Its accessible and clear-sighted approach makes it an invaluable guide for everyone in the field. Read more
| ASIN | B0B5FLH183 |
|---|---|
| XRay | Not Enabled |
| ISBN13 | 978-1136348792 |
| Edition | 1st |
| Language | English |
| File size | 22.2 MB |
| Page Flip | Enabled |
| Publisher | Routledge |
| Word Wise | Enabled |
| Print length | 360 pages |
| Accessibility | Learn more |
| Publication date | October 25, 2007 |
| Enhanced typesetting | Enabled |
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